Urban Outfitters represented new Summer Camp lookbook full of colorful pieces for true urban seductresses. The parade of vintage and retro styles took us to crazy days of 70s so get ready to plunge into new reality with Urban Outfitters new 2015 summer collection.
Featuring models Gabby Wesybrrok and Nadine Leopold photographerColin Leaman represented series of pictures of memories from summer camp. I am sure that everyone has memories about those happy days. Actually, this campaign is meant to take you back to those days full of joy and crazy moments.
As we are talking about summer collection, it is already clear that designs, colors and fabrics chosen for pieces are perfect for hot weather. The main signature of Urban Outfitters is of course sexy denim pieces that are present in this collection. The hottest shorts, acid wash jeans, and high waist shorts remind us of retro styles from 70s and 80s. This style can be considered innovation in brands history and you can either like it or not.
As we are talking about one of the most popular labels among teen boys and girls, Summer Outfitters collection included all the trendiest details for summer be it print, fabric or color combo. Talking about prints I should say that the main accent was placed on strips, polka dots and of course floral prints. All styles are spiced up with romantic and vintage allure and that’s why this collection became so popular in a short period of time.
Who can image summer camp without a lake and beach? Creative designers couldn’t either and that’s why they included line of swimsuits full of bright colors.
It is not the end. Designers completed this already enormous and smashing collection with set of bold and funky sunglasses, bracelets and hats.